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Bondee app downloads plummet as China ties come to light

For a short stretch early this year, Bondee topped download charts in places from Singapore to South Korea. (ST PHOTO: KUA CHEE SIONG)
The Straits Times Online
28 Apr 2023
Bondee app

Commenting on Bondee's key feature that organises itself around social groups with a maximum of 50 members, which distinguished it from the largest social media platforms, SMU Vice President, Partnerships and Engagement and Professor of Communication & Technology Lim Sun Sun said, “That was both its value proposition and its Achilles’ heel. There were simply too few people to generate traction."